Communicate effectively

Entrepreneurs recognise that the most important part of any business is the ability to communicate assertively with others. Relationships with people are critical. Entrepreneurs sharpen their communication skills whether these are spoken, written or non-verbally conveyed through body language.

The best communicators often are the best listeners. Good entrepreneurs have good listening skills. Communicating in the correct manner will not only get the message clearly across, but also helps to empower and motivate others.

Maintain your honesty and integrity

For sustained growth, it is important to treat others with honesty and integrity €“ whether they are your own employees or customers or other stakeholders in the business. The saying 'what goes around, comes around' is very true in business.

Don't be put off by failure

Entrepreneurs recognise that all business ventures carry risk. There is no such thing as a foolproof venture. Sometimes things don't work out as planned, but it is important not to lose heart.

Entrepreneurs do not give up easily. By all means, take the corrective actions that are necessary to turn your business around. However, if it ultimately fails, you must learn the lessons from the failure and start again at the earliest possible moment. Entrepreneurs never make the same mistake twice.